We can finally talk about our role in coaching Courtney Wood, a finalist on The Apprentice 2016.
Courtney may not have won, but listening to him in defeat, and to everyone else who watched him develop throughout the series, you could be forgiven for thinking that his pitch represented an unmitigated victory. From Karen Brady to Rhod Gilbert of The Apprentice: You’re Hired, everyone seemed to breathe a sigh of disbelieving relief that his presentation had gone so well.
Courtney came to RADA in Business the day before his pitch for a crash pitching course. The techniques used became the dominating topic of You’re Hired, with everyone noting the extraordinary transformation. Even Karen, in the final scenes in the boardroom, complimented Courtney on how well the pitch had gone. Everyone agreed that it made a huge difference. Courtney himself said that he felt he was on safer ground talking about his own brand which he lives and breathes everyday, but that being pushed outside his comfort zone before he pitched was a great help.